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The Genius Blog

 

Actionable advice and random musings on entrepreneurship, growing your business, and life

Will Anyone Buy My Course?

Will Anyone Buy My Course?

"I don't know if anyone will buy this", said Josh*, as we were talking through his online program idea during a Clarity Call. Josh had reached an admirable level of success as a therapist and was ready to play a bigger game with his expertise but some trepidation...

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How to Price Your Online Course

How to Price Your Online Course

It's 2021 and more experts than ever are choosing to monetize their expertise through an online course. Choosing the right price is a critical-path item that must be thoughtful and calculated to avoid turning off your prospects (a mismatch with your value proposition...

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Scaling Your Business Beyond the 1-1: Ultimate Guide

Scaling Your Business Beyond the 1-1: Ultimate Guide

Ultimate Guide to Scaling Your Expert-Based Business How to earn more money and serve more clients once your calendar is full As a consultant or a coach with a thriving practice, one of the most pressing business challenges is figuring out the right next steps for...

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Love: The Final Piece of the Puzzle

Love: The Final Piece of the Puzzle

Most businesses today are run on fear, rather than love. Competition, scarcity, risk-aversion. It's the model we're taught in business schools and see modeled as examples. I took the long road I always knew that I wanted to work in 'business'. Moving to the United...

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